Your Strategy Is Your Roadmap To Success
Market your business, grow your business. We see it far too often, businesses who don’t really have a marketing strategy yet they’re working around the clock, hustling their butts off to create killer content that just isn’t landing or getting them the sales that they want…
Why? Because they don’t have a strategy. They find themselves lost with what to post and what to say. They collected a bunch of email addresses but they’ve never sent an email. They continually offer discount codes to get the sales in but now their people know they can just wait for the discount. They’re creating content that doesn’t showcase them or their brand in the best way and they’re struggling to attract customers. They find themselves going around in circles having the same conversations or ideas but never actually moving forward with anything.
WHY IS A STRATEGY IMPORTANT?
It shows you exactly where you are going and how you are going to get there.
Marketing without a strategy is like throwing spaghetti at the wall and seeing what sticks.
And you don’t have time for that.
YOUR MARKETING STRATEGY WILL HELP YOU UNDERSTAND THREE IMPORTANT FACTORS.
WHAT: What it is that you want and achieve? What is the product or service you are here to sell.? What is it you need to focus on?
WHO: Who your ideal client is, where they hang out online and why they need your product or service
HOW: How are you going to reach these people and communicate with them WHAT it is you have for them?
Once you understand WHAT and WHO - the HOW becomes so much easier.
THINGS TO CONSIDER
Social Media
Paid Advertising
Website + SEO
Google Adwords
Email Marketing
Collaborations
PR
Blogging
Influencer Marketing
Events
Speaking Opportunities
"The competitor to be feared is one who never bothers about you at all, but goes on making his own business better all the time." — Henry Ford
If any of these sounds like you, you need a strategy - stat! And if you’re looking for some help, that’s where we come in.
No matter what stage in business you’re at we can help you design a strategy that’s right for your business, one that’s going to give you a clear pathway forward and help you to attract more of your dream clients and customers - helping you to grow your business and let’s face it, make more money!
Book a free 20-minute chat with Sammi, let’s see how we can help you.